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Research on Handbags - how much is yours worth?

Woman with handbag and iPad (Image: adamr / Disney's classic film Mary Poppins, the magical nanny pulls a lamp, mirror, coat rack, and a rubber tree from her bigger-on-the-inside carpet bag - but that pales in comparison to the value of what many women are carrying in their handbags today!

New research reveals that nearly half a million women in the UK are now carrying over £2,000 worth of contents in their handbags.

The value of what women carry in their handbags is greatly increased by expensive modern electronic gadgets, such as mobile phones and laptops. Nearly a third of women now also carry an Apple iPod, one in five carry an eReader such as Kindle or Sony Reader, and one in ten carry the latest in tech chic, Apple’s iPad tablet.

Almost half a million women in the UK would also be prepared to spend more than £1,000 on a handbag she adores and uses to keep close all the special things in her life, according to the findings.

But despite these expensive gadgets and the £1,000 price tag for the handbag itself, it’s actually the cheaper, bulkier objects taking up most of the space. Half of women carry a hairbrush in their handbag, one in five fit in the children’s toys, one in three carry books and nearly a tenth squeeze in a spare pair of shoes. With all of these belongings, almost 10% of women carry a handbag that weighs over 4kg, or almost 9 pounds – similar to the average domestic cat, and heavier than most new born babies!

With handbags playing such an important part in women’s lives, it is vital to combine style with practicality when choosing a handbag. Fiore Direct offers the best in handbags: Radley, Fiorelli and Tula are among the top handbags on sale in our store.

What’s the most unusual item that you carry in your handbag? Do you feel you are carrying too much, or is a well-stocked handbag a mark of a successful woman? Let us know your thoughts below.

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